The number of conversions will also vary. We will be able to track the number of conversions from our ads. This will allow us to use the performance data of our ad campaigns to make gradual improvements. In consideration of this, we believe your conversion rate will increase over time.

However, it is important to note that there are external factors that impact conversions that we do not control. This includes the price, product quality, website destination, and market you are competing in.